Wednesday, April 29, 2015

adidas and Spotify Team Up To Create New Revolutionary App For Runners

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It’s almost a given that running and music go hand in hand. If you’re a person who like to go for a run here & there, then it’s very likely that you listening to music makes your run better and provides some added boost for you. I know it does wonders for me.

adidas has taken advantage of this and has partnered with Spotify to launch adidas go, the first running app that uses iPhone’s accelerometer to instantly match a runner’s favorite music to their workout. adidas go calculates the user’s stride rate to automatically identify and play tracks with matching beats per minute from Spotify’s extensive music library. This brings runners a unique and intuitive way to improve their running experience with the perfect music to match their workout.

“For many people having the right music playing while you run can provide the perfect boost of energy to enhance your running experience,” said Adrian Leek, General Manager of adidas Running. “adidas go lets your energy level control the music that plays during your run, so you’re always in control. For the first time, instead of runners listening to music, music will listen to runners.”

Worried about listening to the same songs over and over? Don’t worry because adidas go will effortlessly expand the runner’s soundtrack by intuitively streaming Spotify tracks that match the runner’s interest based on their playlists, artists, genres all on its own.

adidas go will be available for iOS only via the Apple App Store, with support for devices from iPhone 4S models or later beginning April 10. So what do all the runners out there think? Will you be downloading the adidas go app?

via: adidas

The post adidas and Spotify Team Up To Create New Revolutionary App For Runners appeared first on KicksOnFire.com.

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