Monday, February 15, 2016

Y-3 2016 Spring/Summer Campaign

Creative director and designer Yohji Yamamoto takes his iconic line with adidas to the next level with a dynamic campaign for the 2016 spring/summer season. Here, rising models Flint Louis Hignett and Irina Liss spring forward in the Three Stripes wearing standout items from the new collection, including the Y-3 Retro Boost, whose designs come centered around four pillars: fluidity, print, color and light. The brand's familiar black and white color palette is bolstered by hints of bright blue and red this season, reinforcing the collection's full-spirited energy of fluidity and flow. Always one known to glorify human movement, Yamamoto once again delivers progressive sportswear designs for the modern man and woman that successfully bridge athletics and couture.

Also check out their previously released campaign video below, and browse Y-3's latest footwear for Spring/Summer 2016 here.

Click here to view full gallery at Hypebeast.com

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