Thursday, August 6, 2015

adidas Debuts its Latest Campaign: “Create Your Own Game” featuring Leo Messi & More

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For their latest campaign, adidas advocates Leo Messi, Gareth Bale, James Rodriguez, Mesut Ozil and Thomas Muller, as well as NBA’s Ricky Rubio, take a leading role in the Sport15 spot.

Titled “Create Your Own Game,” the inspiring 90-second film that challenges those who defy the norm and set out to create their own path. Showcasing Leo Messi’s brilliance and curling free kicks, Gareth Bale’s dribbling and unstoppable speed, Thomas Müller’s finishing and killer touch, James Rodríguez’s control and golden technique, Mesut Özil’s vision and perfect pass — the message is simple, that’s their game but what’s yours?

Eric Liedtke, adidas Board Member responsible for Global Brands, said,

“The game of soccer has changed and we want to celebrate the new, the different, the rule makers and innovators. Create Your Own Game is a compelling concept, inspiring the creators of today to push the game forward. It encapsulates the brand’s vision that is relevant to all sports and athletes and encourages creators to think differently, take inspiration from heroes, but ultimately create their own game.”

Learn how to play like your heroes, but then go out and create something new. Enjoy the video below!


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